Following a reorganization in late 2014 and after struggling with both staffing and funding issues, the Board of Directors of Beet Street has decided to cease efforts to produce the 2015 season of Streetmosphere.
This would have been the fifth consecutive summer of Beet Street's signature cultural program which transforms Downtown Fort Collins into a spontaneous, outdoor performing arts festival over an eight week period. With commitments from 47 acts (200 individuals), in-kind partnerships, and numerous special engagements, this season was shaping up to be filled with an exciting selection of our home-grown artistic talent. Regrettably, the volunteer efforts of the Board were unable to secure the funds necessary to fully support our creative talent in the way they deserve.
During the past four years, Streetmosphere has provided high quality, free performances that have employed hundreds of talented individuals, engaged dozens of local businesses and organizations who made financial contributions to support the events and helped to boost civic pride for our local, creative community. It is with a heavy heart that we recognize the 2015 season will be a summer without the presence of jugglers, magicians, dance troupes, brass quartets, balloon artists, opera singers, and painters in downtown Fort Collins.
We look forward to future opportunities with our civic partners and the very talented Northern Colorado community. By suspending Streetmosphere this summer, we are giving ourselves the time needed to put us on a stronger footing in the future.
We would like to thank the artists and performers for their time and dedication to the program and the sponsors who had donated to the 2015 Streetmosphere Season.
Beet Street’s mission is to develop Fort Collins into a nationally recognized arts and culture center and destination by distinguishing ourselves as an intellectually vital community that fosters, celebrates, and inspires human creativity.
Streetmosphere, Beet Street’s signature cultural program, transforms Fort Collins into a spontaneous, outdoor performing arts festival all summer long. Streetmosphere provides high quality, free performances that boost civic pride for our local, creative talent.
For the past four years, Streetmosphere auditioned and hired more than 240 local acts including classical, jazz, country, bluegrass, and pop singers, musicians and bands; dancers, actors, comedians, jugglers, magicians, painters, weavers, and even a cowboy poet.
Since 2010, more than 50 local businesses and organizations have made financial contributions to support the operations of Streetmosphere, including paying the performers. Sponsorship or advertising purchases in the Streetmosphere Guide Book makes this incredible program possible.
Attendance and excitement about Streetmosphere has grown exponentially. Downtown businesses report that the vibrant activity of Streetmosphere has increased foot traffic and sales.
Performance and attendance stats:
2010 – 380 performances for 60,000 attendees (158 attendees impacted per performance)
2011 – 320 performances for 120,000 attendees (375 attendees impacted per performance)
2012 – 390 performances for 150,000 attendees (385 attendees impacted per performance)
2013 – 260 performances for 160,000 attendees (615 attendees impacted per performance)
2014 – 165 performances for 80,500 attendees (488 attendees impacted per performance)